If you run more than one blog or website, then you will know that keeping up with the syndication and promotion of everything new that you write can be a bit time consuming. You might remember to post your blog entry to Twitter or Facebook, but are you really distributing your entries as well as you could?
There are countless resources throughout the web where you could turn your blog RSS stream into a syndicated feed. Subscribing to Feedburner or some other feed service is great, because there’s an existing user base searching those services for your feed, but there’s a lot more you can do to create a syndicated feed. Luckily, if you make use of Feedburner for your feed, then you don’t have to look very far for a tool that helps you spread the word every time you post an update.
FeedBurner offers an awesome service called BuzzBoost, which dynamically converts your RSS feed into HTML. Then, you can embed that content into any webpage that you like. What makes this tool so useful is that you can distribute the content from your feed to any website, or you can use it to distribute your blog updates to any profile or portal site that allows for embedded HTML.
Let Feedburner BuzzBoost Do All The Work
To get started, just go into your Feedburner account, click on the “Publicize” tab and then click on BuzzBoost.
Within the BuzzBoost configuration area is where you can configure how your feed will get displayed on the websites where you place the script. Ideally, it’s best to keep the updates to 4 or 5 updates from the feed for small widget or sidebar displays, or up to 10 updates if you plan on publishing the content to its own website.
You can also define whether the output HTML features the title of your blog, and if it will display only a text version of the feed or a full HTML version. For converting your feed to web content, make sure that “Full HTML” is selected. The next step provides the javascript code that you’ll insert into any website that will convert your feed to HTML content wherever you place it.
Create “Syndication” Websites Across Several Domains
If you want to use your feed to create a syndication website or a “mini-blog” that promotes your “real” blog, you can do that by embedding your script right in the center of the webpage. A snippet of each blog update gets published automatically to the page, along with a link.
You can also use this same tactic on all of the popular online portal sites that let you create “dashboards” (like Netvibes) or content pages that you can make public. All you have to do is add an HTML widget, and then embed the script from BuzzBoost.
The beauty of BuzzBoost is that unlike using RSS Feed widgets where you have to configure the display when you set up the widget itself, BuzzBoost lets you syndicate your feed all over the entire Internet. Afterwards, if you want to modify how the feed is converted to HTML and displayed, you can make those changes in one place on your Feedburner account, and the changes get distributed across all of the sites where you’ve placed the script.
The key to syndicated feeds is getting your content in front of as many eyes as necessary, and BuzzBoost is one of the best tools I’ve seen that can help you do that. Do you have a Feedburner account, and have you ever tried BuzzBoost? What do you think? How do you syndicate your websites? Share your thoughts in the comments section below.
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